Points to Institutional Adoption and Financial Access
Eric Trump, son of U.S. president Donald Trump, said at the Bitcoin 2026 conference in Las Vegas on April 29 that bitcoin is in its most crucial period to date. He attributed his statement to a combination of institutional adoption, treasury activity from companies, and mainstream financial access as factors in what he concluded was a structural shift in the market.
Eric Trump, co-founder and chief strategy officer at American Bitcoin (ABTC), a publicly oriented bitcoin mining and treasury company, said that “What Bitcoin has done in the last six months relative to the previous three years is transformational.” He added that “We are in the greatest period I’ve ever seen.”
Reversal in Wall Street
The presidential son pointed to major banks now offering bitcoin-backed mortgages and custody services as evidence of a reversal in Wall Street’s approach to the asset. Trump said demand from institutions and sovereign governments is restricting available supply. “People are not selling it. People are holding it. Bitcoin is becoming sticky,” he said.
Bitcoin ETF Launches Among Most Successful on Record
Eric Trump said he intends to hold through price swings and expressed confidence in bitcoin’s direction over a 10-year period. He did not provide specific targets or projections. Trump’s comments focused on adoption trends and what he described as structural differences between the previous and current market cycle.
Eric Balchunas, Bloomberg senior ETF analyst, was there to moderate the session. Balchunas described spot bitcoin ETF products as among the most successful fund launches in the instrument’s history, noting that ETFs have made BTC accessible to everyday retail investors in ways previously accessible only to institutional participants.



