Main Highlights :
- Purchased 155 BTC (~$18 million) during week ending August 10, 2025 at an average of $116,401 per coin.
- Total holdings now stand at 628,946 BTC, acquired at an average cost of ~$73,288 per BTC.
- Bitcoin price has surged ~960% since MSTR’s entry in August 2020.
- Strategy continues funding via ATM offerings and preferred stock — long-term accumulation persists.
- UE (unrealized equity) stands at roughly $30 billion due to price appreciation.
- Demonstrates a strong institutional play for practical blockchain use and treasury diversification.
Anniversary Purchase — 155 BTC Acquisition
On the week ending August 10, 2025, Strategy (formerly MicroStrategy) purchased an additional 155 BTC, investing approximately $18 million, at an average purchase price of $116,401 per coin. This move marked the company’s fifth anniversary of adopting Bitcoin as a treasury asset, since its first large-scale purchase in August 2020. At that time, they bought 21,454 BTC for $250 million.
Ever-Growing Bitcoin Treasury: 628,946 BTC Held
With this latest acquisition, Strategy’s total Bitcoin holdings rise to 628,946 BTC, accumulated at a total cost of approximately $46.1 billion, yielding an average cost basis of ~$73,288 per BTC. Amid Bitcoin trading near $120,000, the value of these holdings ranks above $75 billion, reflecting a notable unrealized gain of roughly $30 billion.
Bitcoin’s Meteoric Rise Since 2020
When Strategy began its Bitcoin accumulation in August 2020, prices were around $11,400 per BTC. Now, at near $120,000, Bitcoin’s price has surged ~960%, delivering enormous returns on the company’s long-term holding strategy. Meanwhile, Strategy has completed 74 purchase events over these five years, showcasing steady commitment.
Funding Strategy — Preferred Stock & ATM Offerings
The recent purchase was financed through proceeds from the sale of Series A Perpetual Strife Preferred Stock (STRF) and the earlier completed STRC preferred stock IPO. During August 4–10, 2025, Strategy sold 115,169 STRF shares at a face value of $11.5 million, generating $13.6 million of net proceeds. The company retains billions in ATM capacity across common and preferred stock avenues.
Institutional Impact & Market Leadership
Strategy remains the world’s largest public corporate holder of Bitcoin, controlling about 3% of the total 21 million BTC supply. Their success has helped foster a wave of “Bitcoin treasury” strategies across other institutions — collectively, the top 100 public firms now hold nearly 1 million BTC.
”If you don’t stop buying, you won’t stop making money” — A Strategic Mantra
Michael Saylor reiterated on X that steady accumulation is key: “If you don’t stop buying Bitcoin, you won’t stop making money.”. Even amidst rising prices, the company’s disciplined purchase cadence continues. Saylor also maintains a long-term bullish price outlook, forecasting a staggering $21 million per BTC over the next 21 years.
Concluding Summary
Over a five‑year span, Strategy’s commitment to Bitcoin has been unwavering. With over 628,000 BTC in its treasury, the company has leveraged equity offerings and strategic capital raises to sustain its accumulation. By weathering market volatility, achieving outsized returns (~960% BTC price gain; ~$30 billion unrealized profit), and reinforcing Bitcoin as a core treasury asset, Strategy exemplifies the practical potential of blockchain in institutional finance. For readers exploring new crypto avenues or real-world blockchain use, this story underscores how disciplined accumulation, transparency, and long-term vision can translate into transformative wealth creation.
